Revenue Marketing Technology

Rise beyond the noise by converting signals into profits

Signals, powered by Cloudbeds Intelligence, harnesses billions of data signals to deliver the world's first proprietary demand forecasting LLM. Built by hoteliers for hotels using causal machine learning, our AI identifies true cause-and-effect relationships that drive booking decisions, enabling accurate scenario planning and actionable insights rather than just spotting patterns like conventional RMS and forecasting tools.

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95%
forecasting accuracy
4B+
data points processed per hour
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Trusted by visionaries, embraced by leading hotels worldwide

The intelligent engine for high-performance revenue teams

Real-time forecasting & analytics

Don’t rely only on historic data to predict the future. Signals analyzes in real-time billions of points of booking data, market demand, and competitor rates to deliver 95% forecasting accuracy up to 180 days.

Advanced Analytics

Never miss another Signals — our system connects and analyzes  data from your PMS, competitor rates, market demand, and more to give you the most comprehensive view of a property’s performance and forecast. 

Comprehensive Pickup Reports

Stay proactive with real-time forecasting and easy-to-read pickup reports. With highlighted need dates and cancellations you can quickly fill rooms.

Intelligent Insights at Every Level

Whether you need a high-level overview of your hotel group, an audit of your revenue manager’s portfolio, or a deep-dive into a single property, Signals seamlessly uncovers insights at scale across your organization.

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Causal pricing engine

Price your property to outperform the competition by 15% or more. Signals’ intelligent rate recommendations price your property perfectly to capture the most demand at the highest rate.

The Industry’s Most Advanced Causal Pricing Engine

Unlike legacy revenue management models that rely on historic bookings and basic demand data, Signals uses advanced causal machine learning that takes it further with current competitor rates, events review sources, hotel rankings, market supply, and direct marketing data to provide the most accurate forecast and ideal rate recommendations.

Smart Rate Recommendations Pickup Reports

Never miss another revenue opportunity. Signals’ causal AI engine identifies the best rate to drive the highest occupancy at the highest price, while also explaining the data behind the decision. Simply accept the rate change to adjust your pricing on the fly.

Competitor Rate Positioning

Outperform your competition with comprehensive competitor rate analysis. Our causal pricing engine continuously positions your property perfectly against your comp set to ensure you’re winning the most demand at the best possible rate.

Revenue marketing agent

Hotels pay around $50B a year in OTA commissions and fees. Why let them capture all the demand? Signals’ smart promotion engine recommends direct marketing promos to help you fill demand with direct bookings.

Revenue + Marketing Revolutionized

Unlike traditional revenue management that optimizes solely for rate, Signals’ causal AI smartly suggests marketing promotions and targets audience segments most likely to convert, winning you more direct bookings and driving higher profitability.

Smart Segmentation

Signals syncs with your PMS to pull and merge guest profile data, creating a rich database of marketable contacts. Work with pre-populated segments such as high-value guests, repeat customers, direct bookers, and OTA winback guests, or create your audience segments.

Marketing Campaign Creation with Agentic AI

Create and send email campaigns in seconds. Our revenue marketing AI agent reads your website and OTA profile pages to understand your property’s brand, then drafts email copy in your voice and style.

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Advanced machine learning approaches like ours can reduce forecasting error by up to 54% for next-day predictions and 45% for two-week forecasts compared to traditional techniques.

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Designed for high-performance revenue management teams

Signals is the ideal revenue optimization platform for hotel groups managing multiple properties. It enables allowing revenue management teams to proactively monitor performance and forecasting across their portfolio, while making quick decisions on pricing and promotion decisions on the fly.

  • Integrates with most major PMS systems
  • View real-time forecasts across your portfolio all at once
  • Customize dashboards by sub-brands, RM territories, and more
  • Easily make rate changes and email campaigns with just a few clicks
Integrates with your PMS
Why Signals

The power of Cloudbeds Intelligence behind every demand signal

Signals is powered by Cloudbeds Intelligence, the industry’s most powerful casual and agentic AI engine designed for hospitality. Our proprietary algorithm processes 4 billion data points per hour to uncover the complex relationships between pricing, marketing, and guest behavior that traditional systems miss.

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18%

Average RevPAR increase within 90 days of implementation across a multi-property hotel portfolio.

27%

Growth in direct bookings through AI-powered segmentation and perfectly timed marketing campaigns.

15+

Hours saved weekly through automated decision-making that eliminates manual revenue meetings.

Meet our team

Brilliant minds, hospitality hearts

The Signals team, backed by Cloudbeds Labs, comprises Cambridge and Oxford mathematicians and hospitality veterans who intimately know a hotel’s day-to-day operations. This unique fusion of causal AI expertise and hotelier perspectives enables us to deliver the industry’s most advanced yet most practical revenue optimization solution.

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Amit Popat

Cambridge mathematician and big industry AI veteran combining advanced algorithms with business expertize to revolutionize the hospitality technology, transforming vast datasets into predictive intelligence that drives unprecedented revenue optimization for hoteliers worldwide.

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Dr. Nikhil Shah

Award-winning computational optimization expert combining mathematical genius with hospitality prowess to develop innovative algorithms that transform complex hospitality data into powerful, revenue-generating solutions for properties worldwide

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Testimonials

What hospitality leaders are saying about Signals

“We had all the data – not just for rooms, but also for F&B and other departments – but couldn’t easily access it in a digestible one-pager”

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Paul Fitzgerald
Portfolio Managing Director for Coast & Country Hotel Collection, Bespoke Hotels

"Hotel Cloud has the ability to provide a robust understanding of all revenue aspects of the hotel, in real-time. To navigate today’s difficult climate, it is essential to be able to react as quickly as possible to changes in the market, and Signals can aid in this area."

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Mark Lloyd
Relationship Director Hotels & Leisure at NatWest
FAQ’S

Your questions answered

Discover how Signals' breakthrough causal AI technology brings scientific precision to revenue management. Below are answers to the most common questions about how our solution delivers an average 18% RevPAR increase within 90 days.

Q.
How is Signals different from the revenue management system I'm currently using?
Q.
What makes Signals' technology different than other AI solutions?
Q.
Will Signals still work during unusual market conditions or when my historical data isn't relevant?
Q.
I keep hearing about AI in hospitality. What makes Signals' approach actually deliver better results?
Q.
Can Signals help us test different pricing strategies before implementing them?
Q.
We don't have a dedicated revenue manager. Is Signals still suitable for our properties?
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Let's elevate your revenue strategy

Ready to harness the power of AI-driven revenue optimization? Our team of hospitality experts and data scientists is here to help you transform your property's performance.

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